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U.S. District Court for the Central District of California

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Settlement reached

August 14, 2019

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U.S. Chamber calls for clarification and limitation of the Video Protection Privacy Act’s scope

May 12, 2017

A recurring question is the extent to which businesses may be held liable under the Video Privacy Protection Act (“VPPA”) for certain data-tracking activities, such as sharing cookies, IP addresses, and anonymous demographic data such as gender and age. The Chamber asked the Ninth Circuit to review a lower court decision that significantly expands the scope of potential defendants under the VPPA and the type of disclosures that are subject to the VPPA. The brief argues that the VPPA should not be applied to the sharing of electronic data for targeted advertising—a business model that did not exist at the time of the VPPA’s enactment.

Julie Shepard and Adam Unikowsky of Jenner & Block LLP served as co-counsel for the U.S. Chamber of Commerce on behalf of the U.S. Chamber Litigation Center

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