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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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How to Raise Funds Through Friends and Family

Starting to raise funds for a pre-seed company? Here is a guide to raising pre-seed funds through friends and family.

Growing Brands Share 6 Customer Acquisition Strategies That Work

Startup executives across categories share insights and advice on driving sustainable growth even in an uncertain business landscape.

How Do Coworking Spaces Work? Benefits & Costs

Learn about the benefits of shared coworking spaces for businesses looking to grow, be cost-efficient, and find a collaborative environment within budget.

What Is Your Business Worth? How to Calculate Business Valuation

The economic value of your company matters to leaders and interested third parties. Learn how to choose the proper business valuation for your needs.

What Is Cost of Equity, and How Do You Calculate It?

When investing in a business project or opportunity, you need to see a return worth the risk. Learn how the cost of equity influences your decision.

Employee Raises: How to Decide How Much to Give

Employee raises are on the rise as cost of living and inflation increase.

Elements of a Good Meeting

Good meetings require focus, a clear agenda, and actionable next steps.

What Are the Benefits of Joining a Coworking Space?

Considering a coworking space for you and your team? Here are some of the benefits of joining one.

5 Companies With Great Work Culture

Learn how to build your company’s work culture through five companies with their own strong work cultures.

5 Things Retailers Are Worried About for the Holiday Season

How big brands are tackling their top challenges this year — inflation, competitive discounting, and staffing issues — to drive business during the annual shopping bonanza.