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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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What to Do When an Employee Leaves

Have this checklist handy for the next time you have an employee leave your company.

Advice From the Founders of America's Hottest Startups

Leaders from the most successful startups share their guiding principles for new entrepreneurs.

5 Tech Trends Changing the Way Consumers Shop

These digital solutions are poised to gain meaningful adoption by consumers and brands alike, experts say, reshaping how we purchase a range of goods and services.

Crisis PR Tips for Small Businesses

In a crisis, it’s important to keep clear lines of communication, craft credible talking points, and share an action plan that makes customers feel reassured.

How to Regain Customer Trust After a PR Crisis

It can be a long, uphill journey to regain the trust of your customers after a PR crisis, but it is possible with the right approach. Here’s where to start.

How to Compare Job Candidates Objectively

Evidence-based hiring helps leaders find employees that align with their ideal candidate profile. Learn how to make objective and bias-free decisions.

How to Help Employees With Child Care

With more employees prioritizing their families, employers should consider offering child care benefits to their staff.

When to Update Your Business Plan

You should update your business plan more frequently than you might think. Here are eight signs it’s time to update your business plan.

What to Consider When Drug Testing Employees

Drug testing helps determine whether employees abuse illegal substances or prescription medications. Here are five things to consider before drug testing employees.

How LipRevolt Bridged the Gap Between Beauty and Activism

Entrepreneur Courtney Wright established cosmetics brand and fundraising platform LipRevolt to bridge the gap between beauty, community service, and activism.