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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

What Is the Difference Between Sales and Marketing Teams?
Sales and marketing serve different purposes, and knowing how they differ can help you determine whether your business needs one, the other or both.
By: Emily Heaslip

How to Plan for Retirement as an Entrepreneur
Long-term thinking and adequate preparation help you reach your goals and track progress. Get started with these steps.
By: Jessica Elliott

Inexpensive Marketing Strategies for Startups
Keep marketing costs down by getting targeting your efforts, re-using your content and taking advantage of technology to automate and promote your business.
By: Emily Heaslip

How 7 Hospitality Brands Tapped Unexpected Perks to Boost Bookings
Hotels are working overtime post-pandemic to fuel a comeback with cooking classes to ‘digital nomad’-designed workspaces, hoping to make it harder for guests to stay home.
By: Sheryl Nance-Nash

Tips for Managing a Multigenerational Team
When working with people of different ages, managers should take advantage of each group’s unique experiences and encourage collaboration.
By: Dan Casarella

Startup CEOs Share the Trends Driving Their Success
Leaders of Club Feast, Castiron and Gobble detail how their businesses have evolved to build market share in a post-pandemic landscape and plans for growth.
By: Mark Hamstra

Best Management Strategies for Hybrid Teams
These tools for collaboration, communication and time-tracking help employees embrace the flexibility of a hybrid work environment, whether they are working remotely or in person.
By: Emily Heaslip

How to Open a Retail Store
If you're looking to open a retail store, here are a few important factors that you'll need to keep in mind.
By: Dan Casarella

How to Hire a Public Relations Firm
Learn the seven steps you should take before hiring a public relations firm.
By: Jamie Johnson

Online Training Tools for Small Business Sales Teams
Small businesses need their sales teams to be agile, efficient and cohesive. Learn how these training programs can help your team reach its full potential.
By: Rebecca Rosenberg

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Washington, DC 20062

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