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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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How to Create Loyal Employees (and Why It Matters)

Follow these practical strategies to foster a team that truly cares about your business.

10 Goal-Setting Methodologies to Use at Your Business

Setting goals gives your business, and employees, direction. Clarify your goals and motivate workers by implementing these 10 methodologies.

What Is Servant Leadership?

Organizations looking to motivate and empower their employees should consider implementing a servant-leadership system.

How Employers Can Bring Women Back to the Workforce

Employers can attract and retain more women by providing a better work-life balance, caregiver flexibility and creating a safe company culture.

Beauty Entrepreneur Encourages Business Owners to Speak Up

Leila Kashani Manshoory, founder of makeup brand Alleyoop, says the best thing entrepreneurs can do is speak up and share ideas, even if they’re afraid to do so.

5 Tips to Creating Inexpensive Business Graphics

Learn five simple tips to create inexpensive graphics for your business.

5 Licensing Lessons from The Multimillion-Dollar Smiley Company CEO

Nicolas Loufrani, who gave the iconic Smiley Face brand—now feting its 50th anniversary with designer collections in major department stores—a second life, shares insider tips to winning at licensing.

Tips for Creating a Great Business Logo

Your logo communicates a lot about your brand and the company you’re building. Learn the seven elements that make a great business logo.

6 Retail Store Layouts That Drive Sales

There are certain retail floor layouts that can elicit positive reactions from customers and drive sales. Here are six for you to consider.

10 Women-Owned Business Directories

Looking to increase your visibility as a women-owned business? Here are 10 directories for women-owned businesses you should join.