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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Retail Executives Share Growth Strategies This Holiday Season
The holidays are a key time to share your brand’s core message and innovations with customers, according to six executives from top consumer brands.
By: Joan Verdon

How 3 Startups Scored Millions in Funding
The founders of Pashion Footwear, Findhelp and Abound share the insider strategies that led to funding windfalls.
By: Sheryl Nance-Nash

Persistence Is Key to Business Success: Interview With Tea Drops Founder
Persevering and finding the motivation to keep going in the face of rejection have helped Sashee Chandran grow her bagless tea company, Tea Drops.
By: Miranda Fraraccio

How to Start Accepting E-Commerce Payments: Small Business Guide
As an e-commerce business, you need to accept the right payment methods based on what your customers need. Here’s how to accept e-commerce payments.
By: Miranda Fraraccio

4 Ways to Save Money as an Entrepreneur
Discover how to reduce costs, market inexpensively and creatively, save money and more through this week’s roundup of money-saving advice for entrepreneurs.
By: Katarina Betterton

Retailer Joann Rethinks About Customer Service While Reinventing Its Stores
As the fabric and crafting retailer embarked on an ambitious project to reinvent its stores, it first had to listen to what its customers were saying.
By: Joan Verdon

The Top 5 Social Media Influencers by Industry
Considering an influencer marketing campaign? Here are the top five social media influencers in nine different categories in 2023.
By: Nicole Fallon

Basic Accounting Skills New Business Owners Should Learn
Understand these basic accounting concepts to keep tabs on your company’s financial health and manage your expenses effectively.
By: Emily Heaslip

Financial Forecasting vs. Financial Modeling
Financial forecasting and financial modeling are not the same thing, and practicing both exercises regularly can help your business grow. Here’s how.
By: Emily Heaslip

Resources for Older Entrepreneurs
For business owners who are launching later in life, there are plenty of available resources for older entrepreneurs.
By: Kayla Harrison

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1615 H Street, NW
Washington, DC 20062

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