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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Tech Startups Monetize Pandemic-Fueled ‘Buy Local’ Movement
COVID-19 has spiked consumer demand for local and American-made products, and these companies, backed by investors like Mark Cuban, are making it easier to buy them.
By: Mark Hamstra

What Is Fractional Hiring?
Fractional hiring allows new companies to benefit from experts with deep industry experience at a fraction of the cost.
By: Emily Heaslip

Best Positions for Fractional Hiring
Fractional hiring is typically used for executive positions, but that doesn’t mean you can’t use this hiring strategy for other roles in your business.
By: Emily Heaslip

How to Grow Your Business With Self-Investment, Education & Authenticity
Grow with Google coach Mary Rabago discusses the importance of establishing a digital presence to grow your business, tell your story and attract consumers.
By: Kayla Harrison

How the Pandemic Helped Frozen Yogurt Startup Yasso Boost Sales
The red-hot frozen novelties category grows as the pandemic inspires consumers to scoop up healthier treats.
By: Mark Hamstra

How to Safely Get Rid of Paper Documents
Don’t toss outdated business records in the trash. Use these tips to dispose of your paper documents.
By: Jessica Elliott

Outsourcing Social Media? Here’s What You Need to Consider
If you’re finding it difficult to keep up with your business’s social media needs, it may be time to outsource. Here’s what you need to consider.
By: Miranda Fraraccio

How to License a Brand for Your Product
Licensing a brand for your product can help increase customer reach and sales. But first, do your homework to understand this complex topic and learn if this path is right for your business.
By: Dawn Allcot

Small Business Owners on Managing Supply Chain Challenges
Forecasting, planning and purchasing to meet long-term needs is more critical than ever.
By: Andrea Forstadt

Do You Need a Password Manager? How to Choose One
Password management tools increase security. Here’s how to find the best one.
By: Jessica Elliott

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Washington, DC 20062

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