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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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5 Things to Avoid When Giving a Sales Presentation

Could your sales approach be turning away future customers? Discover what actions sabotage your meeting and what you should do instead.

Secrets to Business Success At Any Age

Business success comes from having the right attitude, taking calculated risks, and bringing your passion to work.

How to Accept Text Message Payments

Small businesses that accept payments via text can offer more convenience for customers while improving accounts receivable collections.

Pros and Cons of Offering Unlimited PTO vs. Earned PTO

Here are the pros and cons of unlimited PTO versus earned PTO to consider for your business and its employees.

Retailers Turn Pandemic-Fueled Self-Care and Work-From-Home Trends Into Newfound Business Opportunities

How brands from Williams-Sonoma to Walmart are tapping the remote work movement and the rise in consumers seeking out mental wellness solutions to drive growth.

Top Brands' SMS Text Messaging Sales and Marketing Strategies

Experts from tech companies that work with Airbnb, Michaels, Coach, and more share SMS strategies that personalize and monetize customer transactions.

10 Trends Small Businesses Can Tap Into for a ‘Prime Day’ Boost

Surveys show consumers want to find deals, stock up for the holidays, and support small businesses—even those that don’t sell on Amazon.

How To Prepare For An IRS Audit Of Your Business

As the IRS ramps up its auditing of small businesses, here’s what to know in the event that your venture is selected for further review.

9 Sustainable Business Terms: What They Mean And How to Use Them

Learn nine sustainable business terms, their meaning, and when companies can use them.

New Tech Platforms Fueling the Resale Market

Rising prices and merchandise shortages are driving the growth of re-commerce today — and digital tools are helping small businesses easily get in on the action.