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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Best Social Platforms for Driving Startup Sales
Here are the best social platforms to help you begin creating relationships with your audience.
By: Kayla Harrison

10 Small Business Ideas for Retirees
Post-career entrepreneurs have the advantage of a lifetime of learning and experience to put to work at their own business.
By: Andrea Forstadt

Green and Sustainable Small Business Ideas
"Eco-preneurs" with a sustainability strategy are needed now more than ever.
By: Andrea Forstadt

How to Write an Emergency Preparedness Plan
Every business owner should prepare for the next big emergency. Learn how to write an emergency preparedness plan using these seven steps.
By: Jamie Johnson

How to License Your Brand
Do you have an established brand that you’re trying to gain more visibility for? Licensing your brand could be the answer.
By: Dawn Allcot

How to Choose a Payroll Service
Does outsourcing your payroll make sense? Here’s what you need to know.
By: Jessica Elliott

How to Find a Manufacturing Partner Overseas
It can be a challenge to vet manufacturing partners from a distance, but there are plenty of tools to help you find the right factory for your business.
By: Emily Heaslip

Big Brands Court Gen Z With Inclusive Messaging and ‘Realness’
Aerie, Dick’s Sporting Goods and Doritos are tapping a targeted marketing playbook to appeal to this generation of consumers.
By: Mark Hamstra

6 Things You Didn’t Know About Employee Vaccines
As employee vaccination policies continue to roll out, it’s important to stay up to date on the answers to these important questions.
By: Katarina Betterton

Why Talkspace Is One of the Fastest Growing Telehealth Startups
President Mark Hirschhorn on how the pandemic and the rise of telemedicine have helped fuel the digital disruptor’s mission to democratize access to affordable mental health care.
By: Barbara Thau

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Washington, DC 20062

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