2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Latest—

5 Steps to Create a Small Business App

Launching an app is a great way to build your brand, but there are many steps in the app development process. Here are five ways to create a successful small business app.

Small Business Marketing Trends for 2024

Here are the small business marketing trends to watch next year, from 'minimalist' marketing campaigns to social listening to using interactive content in ads.

Trends Shaping Small Business in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

How 5 Pie Bakeries Are Baking up Business

Inspired by fond family memories, these five small bakeries keep their heirloom recipes close and add their own flare to this Thanksgiving staple.

A Guide to Sales Tax Collection and Payment Requirements

Before you start collecting tax from your customers, you'll have to first register with the government to remit your collections.

Holiday Trends Your Business Should Know for Black Friday 2023 (and Beyond)

Millennials and Gen Z drive self-gifting trend, as AI-personalized shopping tools take flight — underscoring growth opportunities for marketers this holiday selling season.

Amazon Solves Top Small Business Pain Points

Amazon's expanded supply chain function and AI-driven product listing tools aim to help SMBs drive sales on its site and beyond, says Claire O’Donnell, Director, Selling Partner Empowerment.

Bluemercury Curates Beauty Assortments to Win Customers

Head of Merchandising and Spa Tracy Kline on how the Macy’s-owned beauty retailer distinguishes itself from the ever-expanding pack of beauty purveyors.

What Is Tax Form 941, and Who Needs to File It?

File this form quarterly to report federal withholdings from employees and avoid penalties and fees.

Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.