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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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Tips for SMBs Exhibiting at a Trade Show

Setting up a booth at an industry trade show can present a huge opportunity for your small business. Here are some strategies to make the most of your time.

How Whimstay Helps Property Owners Maximize Profits and Customers Travel at a Discount With Its Niche Online Marketplace

The travel startup partners with professional property managers and big brands like Wyndham to offer exclusive discounts on unrented vacation rentals, filling a gap left by booking platforms like Airbnb.

How to Improve Your Soft Skills

Soft skills remain in demand as technology gets more sophisticated. These steps can help you hone your soft skills and improve your work performance.

How the Nonalcoholic Beverage Trend is Opening Opportunities for Startups

An emergence of entrepreneurs are redefining adult drinks from high-quality mimics to canned cocktails to flavor-forward botanical alternatives.

How to Sign Up for Small Business Saturday

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Tax Credits Small Businesses Don't Know They Qualify For

Explore these commonly missed tax credits to see if there are opportunities to lower the tax burden at your small business.

How to Prepare Your Small Business for Black Friday

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Giving Tuesday Ideas for Small Businesses

Giving Tuesday comes around once a year, but here are ways your small business can participate during the holiday season and year-round.

How to Plan a Pop-Up Shop

Follow this guide to learn what it takes to open a pop-up shop and create a unique shopping experience.

How to Calculate Year-End Bonuses for SMB Employees

Review your options for awarding year-end bonuses to your SMB workforce without breaking the bank.