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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Improve Customer Service Using AI
Artificial intelligence tools help your customers get the support they need faster without adding to the headcount of your service team.
By: Emily Heaslip

Understanding Content Management Systems (CMS)
A content management system (CMS) lets you set up a website, create content, and maintain a regular publishing schedule. Learn how a CMS works and why your business needs one.
By: Jamie Johnson

Tommy Bahama CEO Talks Multi-Revenue Growth
CEO Doug Wood on how the company grew into a $1.8 billion retail, hospitality, wholesale, and licensing empire, with lessons on building brand equity, too.
By: Faye Brookman

7 Payroll Trends to Watch In 2023
Discover how market changes impact your small business and ways to streamline operations to meet challenges in the years ahead.
By: Jessica Elliott

How Gopuff is Unlocking New Revenue Streams
Diverse brands from Apple to Noom are courting Gopuff’s customers via ads on its app, as ‘retail media networks’ gain popularity as a marketing vehicle for businesses.
By: Mark Hamstra

How to Handle Employee Departures
When employees leave your company, it can cause a cascade of employee exits and damage morale for other workers. Here’s how to keep your high-performing workers happy and motivated.
By: Anna Baluch

Highs and Lows of Free Shipping Subscriptions
To offset high shipping costs, more online retailers, including Walmart, Wayfair, and Sephora, are offering a membership-based free shipping program. Learn if this model is right for your business.
By: Anna Baluch

Quarterly Accounting Tasks for Small Businesses
Staying on top of your business finances is crucial to your company’s success. Here are six accounting tasks that should be done quarterly.
By: Jamie Johnson

Top AI Tools for Business Plan Writing
These tools use artificial intelligence to generate full business plans you can take to investors.
By: Emily Heaslip

6 Businesses Blending Comfort and Community
These six businesses created a cozy haven for consumers with their unique spin on the blended business model.
By: Emily Iverson

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Washington, DC 20062

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