Join us on August 15 for expert email marketing strategies — RSVP NOW!

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Latest—

How to Ask for Peer Feedback

Asking your peers to give you career development advice is a good way to continuously improve your performance outside the formal review process.

What Is a 360 Performance Review?

A 360 performance review involves members across the organization offering constructive criticism for the betterment of the entire team.

What Is an Annual Report, and How Do You File It?

The U.S. Securities and Exchange Commission and many states require businesses to file annual reports. Use this guide to meet your reporting obligations.

Can a Small Business Go Public?

Thinking about an initial public offering (IPO)? Learn what qualifies a company to go public, the reasons for doing so, and alternatives for ineligible entities.

Tax Record Retention: What Documents Should You Keep?

How long should you store tax returns, statements, and supporting documents? Learn about the IRS records retention requirements.

CO— Strategy Studio: Managing Your Cash Flow

Your business’s cash flow is a direct view of its financial health. Here are some expert tips, metrics, and technologies to help manage your cash flow.

A Guide to the Employee Retention Tax Credit

If you’re a business owner claiming the Employee Retention Credit (ERC) or exploring eligibility, use this guide to ensure your business qualifies.

How Dan-O’s Seasoning Leveraged TikTok to Find Success

Forced to switch to the social media platform to sell his Dan-O’s Seasoning products when the pandemic hit, Dan Oliver has garnered millions of followers on TikTok. Sales followed.

Startups Help Restaurant Takeout Businesses Go Green

Technology — and changing consumer behavior — are key to the success of this emerging business model, founders of reusable container businesses say.

Macy’s SVP of Communications Discusses His Mentor

Bobby Amirshahi’s mentor imparted key strategic planning skills and emboldened him to lean into his identity as a Middle Eastern gay man to do the ‘critical work’ of diversity.