Barbara Thau

EDITORIAL DIRECTOR, FEATURES CO—

About Barbara

Barbara is a longtime business reporter and editor specializing in the retail and consumer sectors, whose coverage includes fashion, food, beauty, technology and more. Her coverage at consumer publications like Forbes, CNBC and AOL.com and trade outlets such as Home Furnishings News ranges from market trend analysis features to CEO profiles of the nation’s biggest public companies, as well as buzzy new disruptors. Thau aims for CO—'s features to demystify the business landscape for the business community, with exclusive stories that keep readers ahead of the trends, identify emerging opportunities and offer actionable insights for growth.

Latest—
GOOD COMPANY » GROWTH STUDIO

The Anti-Open Workspace Movement is a Business Opportunity

A $350,000 Shark Tank investment underscores the demand for products that restore privacy and quiet to open offices.

GOOD COMPANY » GROWTH STUDIO

Hershey VP Explains the Benefits of Having Good Mentors

Kristen Riggs has reaped the benefits of professional mentors who have been her ‘cheerleaders and truth tellers,’ and her personal board of directors in consumer packaged goods.

GOOD COMPANY » LAUNCH PAD

These Retail Store Trends Are Reinventing How You Shop

An inside look at how retailers are redefining the store experience to woo today’s ever-connected shopper.

GOOD COMPANY » THE LEAP

David’s Bridal Post-Bankruptcy Marketing Plan Focuses on Diversity & Millennials

Chief marketing officer Liz Crystal discusses how the wedding retailer is courting millennials and Generation Z by contemporizing the shopping experience and celebrating the diversity of brides.

GOOD COMPANY » GROWTH STUDIO

Successful Business Moves by Azazie, Skylar, Drone Racing League

Founders of the online bridal retailer, natural fragrance brand and robotic sports league reveal strategic moves that bore unexpected payoffs.

GOOD COMPANY » THE LEAP

Under Armour Uses User-Generated Content in E-Commerce Strategy

Why the $1.4 billion sportswear brand is weaving customer reviews and Instagram stories into its e-commerce site.

GOOD COMPANY » ASK THE BOARD

How to Capture the Business of Millennials

In this edition of “Ask the Board,” John Zealley, Accenture's senior managing director, global lead of Customer Insight & Growth, explores why ‘hyper-personalized’ experiences are key to wooing Gen Y.

GOOD COMPANY » LAUNCH PAD

Defining a Mobile Business Strategy With Progressive Web Apps

Drew Lau, VP of product management for Mobify, tells CO— how several of his clients are creating user-friendly web experiences to foster customer relationships without the need for an app.

GOOD COMPANY » GROWTH STUDIO

Birchbox, MM.LaFleur and Thoughtful Human on Entrepreneurship

Three startup founders share digestible business tips that are actionable, too.

GOOD COMPANY » LAUNCH PAD

Walgreens Upgrades Mobile Tech to Meet Omnichannel Demands

The retailer says it won’t let outdated tech derail its deal with Kroger and FedEx or its big push into beauty.