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Pandemic Consumer Trends: Hyper-Local Commerce & Small Brands
The crisis whet consumers’ appetite for local stores, on-demand dining concepts and Instagram-discovered startup brands — and marketers are heeding their call.
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Experts Discuss Emerging Startups Ripe for Long-Term Growth
How disruptors in retail and real estate to gaming and branding are serving a shifting consumer economy and leaning into business trends that are poised to stick.
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How 3 Startups Landed Distribution at National Retail Chains
A behind-the-scenes look at how organic baby food brand Raised Real, beauty retailer Luxie and Café Femenino Coffee broke into big retail.
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How These 3 Brands Turned Pandemic-Prompted Innovation Into Sales
Executives from Clorox, Thinx and Zenni Optical share how the crisis forced product launches and strategic pivots poised to inform business long-term.
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THE LEAP
LVMH’s VP of Planning Discusses the Imprint of His Mentor
Jose Chan shares the invaluable business lessons he’s learned from a mentor, from running an international brand to tapping both data and human intuition to drive business.
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Startups Alleyoop, Culprit and Doorkee Talk Business Growth
In expansion mode, Alleyoop, Culprit and Doorkee share insider, actionable tips for growth.
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THE LEAP
Microsoft's VP of Worldwide Retail Discusses Mentorship
Shelley Bransten shares the critical business lessons she’s learned from a “posse” of mentors — from pushing passed inertia to the payoff of following a (seemingly unglamorous) muse.
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THE LEAP
LinkedIn’s VP of Diversity Explains Why Diverse Companies Are More Profitable
LinkedIn has committed to doubling the number of Black and Latino leaders over the next five years.
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THE LEAP
How Noom Incorporated Psychology and Technology Into Its Weight-Loss App
After ‘years of struggle,’ the heath-tech disruptor is leveraging behavioral science and full-time coaches to ride a wave of growth, says CEO and co-founder Saeju Jeong.
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Google, Gap and Bevel on the Three Trends Shaping Business
Execs from the tech giant, apparel chain and the Procter & Gamble-owned men’s startup unpack the pandemic-nudged market shifts poised to fuel business this year — and why they matter.