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Everything that you need to know to start your own business. From business ideas to researching the competition.
Practical and real-world advice on how to run your business — from managing employees to keeping the books
Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.
Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.
Let us help your business find the best tools and solutions to thrive and grow.
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Bruce Horovitz
CONTRIBUTOR
Bruce Horovitz is a national freelance journalist who regularly writes for TIME Magazine, the New York Times, the Washington Post, and the Wall Street Journal. He was USA TODAY’S marketing reporter for 20 years and before that wrote the Marketing Column for the Los Angeles Times for a decade. His book of poetry, Explaining Everything, was published in 1984 by Cleveland State University Press. His novel, The Last Freak Show, will be published in 2023. Bruce is a volunteer at the Arlington Food Assistance Center in Arlington, VA, and at Bailey’s Homeless Shelter in Falls Church, VA.