Dan Casarella

CONTRIBUTOR

About Dan

Dan Casarella is a writer, podcast producer, and small business development specialist who formerly worked in late-night television. He’s produced many celebrity segments and once had a dove thrown in his face. Dan studied Media Studies and Production at Temple University and enjoys running, reading, and the highs and lows of Philadelphia’s sports teams.

Latest—
GROW » SALES

What Is the Difference Between Sales and Marketing?

Here’s what sales and marketing teams do, and how managers can differentiate them to achieve business goals.

START » STARTUP

How to Write a Business Plan: Guide for Small Business

As a startup, you'll need to know how to write a business plan in order to attract investors. Here are some templates and examples to help you get started.

GROW » MARKETING

7 Businesses You Can Start and Grow on Instagram

Instagram is a great way to generate business. Here are seven Instagram business ideas to help you get started.

START » STARTUP

5 Types of Business Plans for Startups

If you’re a startup, here are five different types of business plans to help achieve your professional goals.

START » STARTUP

How to Conduct a Successful Competitive Analysis

As a startup, here are six steps to take when conducting competitive analysis.

GROW » CUSTOMERS

How to Monitor and Manage Customer Review Sites

These are the five popular reviews sites every small business should know and how to manage reviews on each platform.

RUN » HUMAN RESOURCES

How to Add a Subscription Revenue Stream to Your Business

If you’re looking to add a subscription component to your business, here are some ways to get started.

START » STRATEGY

How to Start a Subscription-Based Business

If you’re looking to launch a subscription business, here are six steps to get started.

RUN » FINANCE

How to Diversify Your Business Revenue Streams

If your business has felt the burden of the coronavirus, here are five ways to think outside the box and diversify your revenue stream.

START » STRATEGY

Does Your Small Business Need Cyber Insurance?

Cyber threats are becoming more common for small businesses. Here are some factors you should consider when evaluating if you need cyber insurance and what type to get.