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Deborah Lynn Blumberg

CONTRIBUTOR

About Deborah Lynn

Deborah Lynn Blumberg is a freelance writer and content marketer specializing in business and finance and health and wellness. She got her start at The Wall Street Journal, reporting on financial markets during the height of the credit crisis. From there, she worked in marketing and communications at J.P. Morgan. Now, she tells the stories of the people and companies changing our world for the better. Clients and publications include: The Washington Post, The Houston Chronicle, The New York Times T Brand Studio, J.P. Morgan, Mastercard, Stanford University, AAA, and the American Heart Association. She’s also working on her first book about how her great grandparents helped save a group of refugees from the Holocaust alongside a world leader, and building a collection of memorabilia from the New York City department store her family used to own: Gertz.

Latest—

How Blender Bites Broke Into Grocers Like Walmart and Albertsons as It Meets the Growing Demand for Plant-Based Breakfasts
Chelsie Hodge wanted to simplify the smoothie-making process while making healthy, nutrient-dense smoothies accessible to everyone.
READ

The Opportunities (and Challenges) Weight-Loss Drugs Hold for Brands Selling Everything From Food and Fitness to Fashion
Brands from Noom to Nestlé lean into shifting consumer habits with rollouts like curated fitness programs and smaller-sized meals, as peoples’ use of GLP-1 weight loss drugs takes off.
READ

3 Businesses Get Creative to Counter Mounting Customer Acquisition Obstacles — And Win
From votive candle holder makers to online auction sites, an increasing number of companies are landing on new tactics to get customers interested in—and committed to—their brand.
READ

How Advances in Digital Payments Help Brands Enhance the Customer Experience and Reduce the Dreaded Wait in Line
Biometrics and technology that lets customers pay from anywhere in-store are the next frontier of contactless payments, and interest is growing.
READ

How Black Wolf Nation Landed Its Men’s Grooming Products in National Chains and Surpassed $35 Million in Annual Revenue
Brothers and lifelong entrepreneurs Sam and Alex Lewkowict on bringing more men into the world of high-quality grooming products with their solutions-focused approach.
READ

How Online Grocer Thrive Market Did $500 Million in Sales With Its Environmentally Sustainable Operating Model
Co-founder Sasha Siddhartha on building sustainability and social good into its core mission, and tapping new technologies to deliver affordable organic foods to more communities.
READ

How Culina Health Doubled Its Revenue in a Single Year While Making Nutrition Care More Accessible
Co-founders and dietitians Vanessa Rissetto and Tamar Samuels are on a mission to make nutritional counseling more affordable, accessible, and personalized for the now mulitmillion-dollar brand.
READ

How Laundry Disruptor Rinse Supports Brick-and-Mortar Small Businesses
Rinse founders and college friends Ajay Prakash and James Joun are tapping into technology to help make getting laundry done less of a hassle.
READ

How Startup Inspired by Chinese Healing Tonics Landed on Major Retail Shelves
Wildwonder founder Rosa Li pays homage to her grandmother’s herbal remedies with her probiotic and prebiotic drinks, tapping into the multibillion-dollar market for these health-geared beverages.
READ

Amway CEO on Unlocking Customer Growth in The Crowded Health and Wellness Market
The direct selling company of health to home products is leaning into the ever-burgeoning wellness and gig economies to accelerate growth.
READ