Denise Purcell

CONTRIBUTOR

About Denise

Denise Purcell is a freelance writer and editor specializing in small business, retail, and food and beverage topics. She got her start writing for B2B publications in the private label, shipping, and home improvement industries before joining the Specialty Food Association overseeing content and education and regularly tracking food and ingredient trends to report on them in broadcast, print, and digital media. After living in Manhattan for 20 years, she now resides across the Hudson River in New Jersey and is enjoying rediscovering the great foods of New York's "sixth borough."

Latest—

How the Nonalcoholic Beverage Trend is Opening Opportunities for Startups

An emergence of entrepreneurs are redefining adult drinks from high-quality mimics to canned cocktails to flavor-forward botanical alternatives.