Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » MARKETING

What Is a Drip Campaign?

Drip campaigns are a great way to engage with customers without spending too much time manually reaching out to each individual.

GROW » MARKETING

How to Plan a Drip Email Campaign

Staging a drip campaign is both an art and a science. Here’s what the data shows for setting up a series of emails that get the highest engagement.

RUN » HUMAN RESOURCES

How to Motivate Work-From-Home Employees

Working from home can sometimes be demoralizing, so engage your employees with new challenges and opportunities to work flexibly.

GROW » SALES

Sales Strategies to Embrace in 2023

Sales strategies in 2023 will incorporate more technology and smarter demos while seeking to generate high rates of customer loyalty.

START » STRATEGY

How to Choose the Right Brick-and-Mortar Location for Your Business

Choosing a brick-and-mortar location for your business involves scoping the neighborhood, calculating your expenses, and evaluating the accessibility of each option.

RUN » TECHNOLOGY

What Is Multifactor Authentication?

Multifactor authentication is an easy-to-use login method that prevents unauthorized access to your files, company data, and valuable information.

GROW » MARKETING

Marketing Strategies To Embrace In 2023

With the new year right around the corner, here are some marketing trends to consider integrating into your business in 2023.

RUN » HUMAN RESOURCES

How to Moderate Employee Disagreements

Employee disagreements can benefit your business, but it’s up to you and your managers to make sure debates are healthy, respectful, and productive.

RUN » HUMAN RESOURCES

How Do You Know When It's Time to Hire New Employees?

Balance your cash flow with the need for new team members who can help you provide great customer service.

RUN » TECHNOLOGY

What Is Web3? Definition & Explanation

Web3 is an emerging concept that envisions a more decentralized, democratic internet.