Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » MARKETING

What Are the Top Traits Of A Good Manager?

A good manager can balance managing people with managing the needs of a business. Here’s what to look for in a good manager.

GROW » MARKETING

How To Be A Good Manager When Employees Are Older Than You

Navigating professional relationships as a young manager can be tricky, but approaching your team with confidence and humility can help start things on the right footing.

GROW » MARKETING

How To Become A Better People Manager

Becoming a better people manager requires good communication, delegation, and consistency.

GROW » MARKETING

How to Market Your Charitable Involvement

It’s always good to give back, but the way you market your charitable involvement can resonate differently with customers. Here’s how to send the right message.

GROW » MARKETING

Should Your Business Donate To Charity?

Donating to charity is a great thing to do, but there are many different aspects you need to be prepared to navigate as you give back.

GROW » THRIVE

How Older Entrepreneurs Can Improve Their Chances Of Success

Despite public perception, ventures founded by older entrepreneurs generally have more success than those founded by young entrepreneurs.

GROW » MARKETING

Crisis PR Tips for Small Businesses

In a crisis, it’s important to keep clear lines of communication, craft credible talking points, and share an action plan that makes customers feel reassured.

GROW » CUSTOMERS

How to Regain Customer Trust After a PR Crisis

It can be a long, uphill journey to regain the trust of your customers after a PR crisis, but it is possible with the right approach. Here’s where to start.

RUN » HUMAN RESOURCES

Common Job Interview Formats

Behavioral, group, and case interviews are all common job interview formats for which to be prepared.

GROW » MARKETING

How to Revive Your Company's Image Problem

Rehauling your company’s image starts by assessing the problem and building a layered approach to rectifying the situation.