Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » CUSTOMERS

How to Regain Customer Trust After a PR Crisis

It can be a long, uphill journey to regain the trust of your customers after a PR crisis, but it is possible with the right approach. Here’s where to start.

RUN » HUMAN RESOURCES

Common Job Interview Formats

Behavioral, group, and case interviews are all common job interview formats for which to be prepared.

GROW » MARKETING

How to Revive Your Company's Image Problem

Rehauling your company’s image starts by assessing the problem and building a layered approach to rectifying the situation.

GROW » THRIVE

How to Improve Your Chances of Success as a Young Entrepreneur

Starting a business at any age takes determination, patience, and the right support to help you reach your goals.

GROW » THRIVE

Secrets to Business Success At Any Age

Business success comes from having the right attitude, taking calculated risks, and bringing your passion to work.

RUN » FINANCE

How To Prepare For An IRS Audit Of Your Business

As the IRS ramps up its auditing of small businesses, here’s what to know in the event that your venture is selected for further review.

GROW » CUSTOMERS

D2C Customer Loyalty Program Ideas

Direct-to-consumer brands have the unique advantage of a wealth of customer data that they can use to create a truly valuable loyalty program.

START » STRATEGY

What Small Businesses Should Know About Disability Insurance

Disability insurance policies cover individuals against income loss from short- and long-term illness and injuries.

GROW » CUSTOMERS

How the Pandemic Changed Customer Loyalty

Changing consumer trends have put customer loyalty up for grabs. Here are some ways your business can respond.

GROW » CUSTOMERS

How to Create 'Superfans' for Your Business

Superfans spread the word about your business and are often your most loyal customers. Here’s how to attract and create them.