Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—

How to Choose the Right ERP System

Enterprise resource planning tools improve operations but require a significant investment. Follow these steps and best practices when selecting ERP software.

What Is Enterprise Resource Planning (ERP)?

Learn how ERP software centralizes business processes, who uses them, costs, and more.

How Your Business Can Benefit from an ERP System

Can enterprise resource planning software give your company a competitive edge? Discover the advantages of ERP and how it impacts business operations.

Small Business Email Marketing: Best Practices and Essential Rules

Elevate your strategy with promotional emails and newsletters while adhering to basic guidelines. Use these tips to plan your approach.

How to Use Social Media to Boost Your ABM Strategy

Social networking is crucial to building relationships with high-value leads. Discover ways to amplify your account-based marketing results.

How Using a PEO Can Help Your Business Grow

Learn how a professional employer organization can drive growth and alleviate challenges.

The Impact of AI on Business Phone Systems

Discover innovative ways artificial intelligence technologies transform communications and help companies improve customer experiences, productivity, and security.

Demand Generation Campaigns: Strategies for Measuring Success

Are you ready to take your inbound marketing strategy to the next level? Learn how to set goals, analyze results, and optimize the marketing funnel.

How to Optimize Your Sales Cycle as a Small Business Owner

Competition is fierce, and entrepreneurs can’t afford to waste time on fruitless prospects. Improve your process with these sales optimization tips and strategies.

Salon Software You Should Consider for Your Shop

A salon management system improves operations while enhancing client experiences. Learn what popular platforms offer and explore top solutions.