Lauren Kubiak

CONTRIBUTOR

About Lauren

Lauren is a freelance copywriter. She graduated from Rowan University with a Bachelor’s in journalism. She is a full-time editor at an association management firm, editing peer-reviewed nursing journals, textbooks, and newsletters.

Latest—

Small Business Sales Trends for 2024

Sales leaders discuss the upcoming top sales trends, including tailored customer experiences and sustainability, that your small business should leverage.

Small Business Marketing Trends for 2024

Here are the small business marketing trends to watch next year, from 'minimalist' marketing campaigns to social listening to using interactive content in ads.

RUN » FINANCE

How to File a Research and Development Tax Credit

You may be more eligible than you think to claim expenses against the lucrative R&D tax credit.

How Video Analytics Help Prevent Business Theft

Footage and data captured by a video surveillance system can help your small business detect suspicious activity and potentially stop theft before it occurs.

Texas Pet Ranch Offers a One-of-a-Kind Experience

Waggin' Tails Pet Ranch, the Southwest and South Central regional finalist in the 2023 America’s Top Small Business awards, provides pet care services and is committed to serving its community.

Pet Goods Company P.L.A.Y. Focuses on Sustainability

P.L.A.Y. Pet Lifestyle and You, the Western regional finalist in our 2023 America’s Top Small Business awards contest, sells eco-friendly pet products.

5 Steps to Improve Your Cyberscore

Cyberscores are a significant aspect of any small business and can impact future partnerships. Here are five ways you can improve your score.

5 Top-Notch Viral Marketing Campaigns

From the “Barbie” movie to the infamous Popeyes chicken sandwich, here are five viral tactics to consider for your next marketing campaign.

How to Write a Business Book

From your initial idea to completing your manuscript, follow these seven steps to successfully write your first business book.

7 TikTok Trends for Entrepreneurs

Discover seven trending TikTok videos you can use in your social media marketing strategy, from dance challenges to ASMR and satisfying videos.