Lauren Kubiak

CONTRIBUTOR

About Lauren

Lauren is a freelance copywriter. She graduated from Rowan University with a Bachelor’s in journalism. She is a full-time editor at an association management firm, editing peer-reviewed nursing journals, textbooks, and newsletters.

Latest—

How to Write a Business Book

From your initial idea to completing your manuscript, follow these seven steps to successfully write your first business book.

GROW » MARKETING

Hispanic- and Latino-Owned Business Directories You Can Join

If you’re a Hispanic- or Latino-owned business looking to increase your visibility and find new customers, here are 11 business directories you can join.

Black Business Month: How Small Businesses Can Celebrate in August

From promoting Black-owned businesses to celebrating diversity in your own business and community, these strategies can help you offer support during Black Business Month.

Why You Should Use Local SEO Strategies at Your Small Business

Discover the benefits of using local SEO strategies for your small business, including building trust and loyalty with your customers.

Everything You Need to Know About Asset Management

Discover how implementing digital asset management software can streamline your business’s processes.

4 Signs You Should Outsource Your Small Business Accounting

Learn when it’s time to outsource your small business accounting, as well as what to look for in outsourced accounting service providers.

GOOD COMPANY » GROWTH STUDIO

How Perfect Circle Recycling Created a Sustainable Business Plan

Kristi King of Perfect Circle Recycling discusses how her company was able to develop a successful sustainable business model.

GROW » SALES

How to Decide What Your Business Should Sell

The key factors of knowing “what to sell” include planning, research, branding, and understanding your target market.

RUN » BUSINESS FINANCING

Financing Trends Impacting Small Business in 2023

These financing trends may impact your small business this year, including lender restrictions, increasing interest rates, and supply chain issues.

RUN » HUMAN RESOURCES

Training Processes for Employee Rules and Protocols

Learn how to implement training processes and procedures for employees to follow and ensure compliance with company policies.