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Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—
GOOD COMPANY » GROWTH STUDIO

Small Business 2025 Resolutions and Goals
These entrepreneurs are getting a head start on their New Year’s resolutions and sharing plans to reach their 2025 business goals.
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Night of 100 Stars: CO—100 Gala Celebrates America’s Best Small Businesses
The CO—100 Small Business Forum closed with the "Night of 100 Stars" gala, where we announced the CO— 100, the top 100 SMBs in America, and the Top Business 2024 winner, Confero Inc.
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Beehive Meals: CO—100 2024 Top Champion of Adaptability
Beehive Meals has been named the CO—100 Top Honoree in the Champions of Adaptability category. Here’s how they’ve adapted and evolved since their 2019 launch.
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Ready. Set. Scale. Future Proofing Your Business Tech for 2025 and Beyond
Stay on top of evolving tech trends and tools and prepare your business for the future with these expert tips.
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Surprising Ways Small Businesses Are Using AI
Business owners are finding new ways to leverage artificial intelligence for growth and efficiency as this technology continues to evolve.
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Business Loan Costs: How to Calculate and Compare Fees
Before you sign a business loan application, it's important to understand the associated costs, such as origination fees, interest rates, and penalties.
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How to Create a Positive Small Business Work Environment
New survey data from Homebase finds that nine out of 10 small business owners love their jobs. Here’s how to create a business environment that promotes happiness.
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How AI Can Help With Price Optimization
Price optimization helps businesses establish how much to charge for their products and services. Here’s how AI can help improve the process.
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Pet Fashion Designer Anthony Rubio Shares His Business Journey
As a pioneer in pet couture, fashion designer Anthony Rubio has used his work over the last two decades as a platform for animal welfare awareness.
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The Benefits Of Video Analytics For Businesses
In-store video cameras can do more than help with security. Here’s how to use video analytics to better understand your customers and improve sales.
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