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MARKETING
What Is User-Generated Content?
Incorporating user-generated content is a great way to ensure that you are reaching and resonating with your target audience.
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MARKETING
What Is Inbound Marketing?
Inbound marketing is a strategy that attracts ideal consumers to a product or service by creating content tailored to their needs.
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TECHNOLOGY
What's a Dedicated Server?
A dedicated server is a type of web hosting in which a client has the exclusive use of an entire server.
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STRATEGY
Benefits of Coworking Spaces
Coworking spaces provide small businesses, independent contractors and other workers a space to work, network and participate in the local business community.
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STRATEGY
What Is a Limited Partnership?
Similar to general partnerships, limited partnerships involve two or more people going into business together, but with both general and limited investors.
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HUMAN RESOURCES
Why Small Businesses Should Hire Veterans
Military veterans have valuable transferable skills that make them excellent employees. Here's why every small business owner should consider hiring veterans.
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MARKETING
What Is a Content Distribution Platform?
If your business does content marketing, you need to choose the right content distribution platforms to reach your target audience.
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MARKETING
What Is Native Content?
Native content is any type of brand-sponsored content that is commissioned or paid to look and feel like a natural piece of the publisher’s website.
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STRATEGY
What Is Business Development?
Business development is essential for any small business, but it can be challenging. Here are the steps you need to take to get the most out of your 'biz dev' efforts.
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HUMAN RESOURCES
How Small Businesses Hire Veterans
Veterans are highly sought-after employees, but many small businesses have difficulty finding information on hiring them. Here’s all the information you need to hire veterans and their spouses.