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MARKETING
Video Marketing Tools for Small Businesses
Video marketing is an engaging way to attract consumers to your brand. Here are some helpful tools to get your small business started.
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BUSINESS FINANCING
Coronavirus Crowdfunding Campaigns for Small Businesses
As the coronavirus pandemic continues to financially impact small businesses, a crowdfunding campaign could help you stay afloat.
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STRATEGY
Intellectual Property Theft: A Guide for Businesses
Your intellectual property is the foundation of your business at large. Here is everything you need to know about IP theft and how to prove your rights have been infringed on.
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TECHNOLOGY
What Is Unified Communication?
Unified communication allows small businesses to integrate several different communication services under one platform, providing benefits such as improved efficiency and reduced costs.
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STARTUP
How to Start a Business in Texas
Texas is an excellent place to run a business. Here’s how to start your own business in the Lone Star State.
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MARKETING
How Do I Start a Business Instagram Account?
Instagram is a popular platform for marketing your brand and developing customer relationships. Here's how to start a business account on Instagram.
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HUMAN RESOURCES
What Tools Do Hiring Managers Use?
Ready to streamline your talent pipeline management? Start with these platforms and apps.
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BUSINESS FINANCING
Common Crowdfunding Mistakes (& How to Avoid Them)
Crowdfunding is a popular funding method for startups, but it must be executed appropriately. Here are six common mistakes to avoid.
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HUMAN RESOURCES
Employee Reviews Alternatives: 5 Things to Do Instead
Employers are replacing the once-a-year annual employee review model with more informal, ongoing methods. Here are five alternatives to employee reviews.
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MARKETING
What Is Recruitment Marketing? A Complete Guide
Marketing is a major part of recruitment. Here’s everything you should know about recruitment marketing.