Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

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How to Use Marketing Automation to Grow Your Small Business

Marketing automation can help your marketing team work more productively and collaborate with sales to drive growth.

What Are Marketing Automation Tools?

Marketing automation tools help your business reach customers faster and easier, taking on the routine tasks that often eat into your workday.

Ready. Set. Scale. Small Business Day

In this special Ready. Set. Scale. event, small business experts and leaders share insights on the economy, marketing and growth trends, AI, and more.

How to Use AI to Find the Best Employees

Many small businesses are already using artificial intelligence to source, screen, and onboard new hires. Here’s how.

Small Businesses Nurturing New and Expectant Moms

Motherhood is a blessing, but it isn’t always easy. These five small businesses are committed to changing that.

CO— 100: Terms & Conditions, Awards, and Program Rules

A complete guide to the terms and conditions, awards, and program rules surrounding the 2024 CO— 100.

How to Switch to a Business in a Different Industry

In this edition of "Ask the Board," we asked Kerry Sawyer, Owner of a Painting with a Twist franchise, to share her best advice on how to switch to a business in a different industry.

How to Make Employees Feel Like Family

In this edition of “Ask the Board,” we asked Témoc Morfin, the Founder and CEO of Cilantro Taco Grill, how business owners can make their employees feel like family members.

What Is the Difference Between Advertising and Marketing?

Marketing and advertising focus on promoting products and services, but they do it in different ways.

What Is a Canonical URL?

Canonical URLs can improve your search engine optimization strategy and help your site appear in Google Search results.