Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

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How to Spark Entrepreneurial Creativity

These five strategies can help you break out of your creative rut and spark entrepreneurial thinking.

What It Takes to Develop and Launch a Sustainable Product

The founders of PlantSwitch, Matter, and Repurpose, which make compostable dinnerware, storage containers, and more, share their strategies for landing funding, scaling production, and breaking into big retail.

Key Elements Every Business Website Needs

Your business’s website helps you attract and convert the right customers to your business. Here are six critical elements every business website should have.

Guide to Purchasing Electronic Medical Records Software

Ready to choose and buy an EMR system for your office? Learn how to find the right health care solution.

How to Test Business Ideas

Testing your business idea will help you prove its viability and ensure there's a solid market for your new company. Here are seven steps to get started.

5 Alternatives to Traditional Business Plans

If you're feeling overwhelmed by traditional business plans, or your business model needs a refresh, try one of these five business plan alternatives.

How to Be a More Authentic Entrepreneur (and How It Can Help Your Business)

Authenticity is more than just a marketing buzzword. Here's how to make your next venture truly authentic to build long-term customer loyalty.

Old-Fashioned Businesses Making a Comeback

Though innovation and technological advancements left some businesses obsolete, other old-fashioned businesses are making comebacks in the modern age.

How to Create a Better Small Business Budget

These expert-approved strategies can help small business owners create a smart and financially healthy budget.

How Being A Parent Makes You a Better Entrepreneur

'Parentpreneurs' are uniquely positioned to take the skills they’ve learned through raising a family to a business setting.