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Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

DEI Defined

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A Short Guide to Success at the Farmers Market

Considering selling your products at a farmers market? Follow these steps to get started.

7 End-of-Year Growth Opportunities

Don’t wait for the new year to commit to new business resolutions. Discover seven fall business goals that can improve your business right now.

Business Signage: 10 Things To Consider

Choosing the right business signage helps attract new customers and improve your brand. Here are 10 tips for choosing the right business signage.

How to Prepare Your Small Business for Black Friday

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

How to Sign Up for Small Business Saturday

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

How Product Updates Can Help Boost Sales

Regularly evaluating and updating your product's features — and leveraging updated features in your marketing — can attract new and former customers, boost sales, and build customer loyalty.

5 Ways Managers Can Develop Their Leadership Skills

Leadership doesn’t come naturally to every manager, but it’s an important skill for driving business results. Here’s how to foster leadership skills in your team.

5 Ways to Build Strong Vendor Relationships

Vendor relationships are the backbone of small business. Learn how strong partnerships can lead to sustainable growth.

Signs of Toxic Leadership Practices (and How to Deal With Them)

The questions you ask in employee surveys can make or break your ability to learn about toxic leaders and change their behaviors.

Small Businesses Relishing Spooky Season

From fall pumpkins to witches and terrors, these quirky small businesses delight in the gothic, grim, and goofy elements of Halloween.