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Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

DEI Defined

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A Guide to Future-Proofing Digital Assets

Small business owners should future-proof their digital assets to ensure future success and longevity. Here’s how to get started.

The Cons of Unconventional Business Names

If you're considering a nontraditional or unusual spelling for your business's name, you might want to think twice.

The Psychology of Payment Methods

A new study suggests that psychological needs play a part in customers' choices of payment method.

Best AI Tools for Product Descriptions

These AI product description generators help you save time, create text that boosts sales, and improve your SEO results.

PepsiCo’s SVP Discusses His Mentor

Chris Kuechenmeister explains how his mentor not only heightened his awareness of diversity and inclusion, but also schooled him on bringing ‘humanity, empathy, and vulnerability’ to business.

How to Keep Remote Businesses Creative

Learn essential strategies to fuel business success with innovation, and discover how to nurture creativity in a remote work setting.

Customer Service Strategies That Boost Sales

Happy customers are more likely to spend more money with your business. Follow these customer service tactics to improve satisfaction, loyalty, and revenue.

How to Outsource Employee Training

Discover the pros and cons of outsourcing your employee training, as well as tips for setting up an outsourced employee training program.

Determine Your Cyber Risk Score

A cyberscore is an assessment of a company’s cyber security risk. Learn more about the importance of a cyberscore and how it can be improved.

An Entrepreneur's Guide to Outsourcing

If you’re a small business owner who’s feeling overwhelmed, here’s why you should consider outsourcing some of your business’s tasks.