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Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

DEI Defined

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CO— Strategy Studio: Optimizing Hybrid Work

From selecting the right tech tools to implementing the right policies, here’s how to make a hybrid work arrangement work for your small business team.

Best LinkedIn KPIs to Track in 2023

LinkedIn has become an invaluable tool for sales professionals, recruiters, entrepreneurs, and job seekers, with important data points for every user.

4 TikTok Tips for Small Businesses

TikTok trends are always changing. Here’s how to make sure your content stays fresh no matter what’s in style.

DC Restaurateur Finds Success With a Staff-Driven Approach to Company Culture

Chef Henji Cheung found success with his restaurant, Queen’s English, by taking an innovative approach to building a positive company culture.

TIAA Exec Shares His Top Three Mentors

Colbert Narcisse on how two financial services execs and his high school guidance counselor—who guaranteed a loan for his first year at Harvard Business School—impact his decision-making today.

How LinkedIn's SSI Score Can Boost Your Sales Strategy

The Social Selling Index (SSI) score is a key indicator that can help you learn how well you’re connecting with sales prospects through LinkedIn.

Small Businesses Riding High on the E-Bike Craze

These small business owners are revolutionizing e-bikes to make them more accessible and useful to consumers.

How to Automate Your E-commerce Business

E-commerce automation allows your business to run more efficiently without adding overhead. It should be guided by the needs of your team.

TikTok for Business: How to Make Videos That Drive Sales

While TikTok is one of the newer social video platforms, the service has many millions of users in the U.S. Businesses can use these tips to connect with them.

The Best Software For Managing Customer Returns

The right customer returns software can help you reduce expenses and improve the customer experience. Learn the six best options for managing customer returns.