JOIN US! CO—100 Small Business Forum Virtual | In Person, October 8

CO— Roadmap for Rebuilding: Perfecting Your Social Media Strategy

Social media is an essential part of a modern business's marketing strategy. Here's how to leverage this tool for greater engagement and deeper customer relationships.

Building Your Social Media Presence

Whether you're creating your first business social media accounts or revamping your existing profiles, there are plenty of ways to optimize your social presence. Here's our expert advice on using social media marketing to scale your business and connect with your customers.

Latest—

How to Choose a Payroll App

Choosing payroll software can feel overwhelming, and it’s hard to know where to start. Here are six things to consider before investing in a payroll app.

How to Create a Positive Workplace Culture

A strong, engaging workplace culture is key to keeping employees happy and motivated. Here's how to build one that works.

Coworking Space vs. Working Remotely

Today, many small business owners are faced with the choice between working from home or joining a coworking space. Here are the pros and cons of each.

2020 Holiday Retail Sales Trends

The pandemic-triggered digital boom changed the way consumers shopped and how retailers did business this season. Those shifts will lead to permanent changes in the retail landscape, experts told CO—.

How to Hashtag on Facebook, Instagram, Twitter, and TikTok

Hashtags improve the social media experience by turning a social network into a search engine. Here are the best ways to ensure hashtags work for you.

Interview Questions Every Employer Should Ask

When interviewing potential employees, weave a few of these standard questions into the conversation.

FabFitFun Enters a New Phase of Growth

With one million members and $300 million in sales, the subscription box service's co-founder reveals how it's expanding into live TV shopping.

What Is a Net Promoter Score?

Evaluating your net promoter score (NPS) daily is essential for tracking how your customers perceive your company. Here's what you need to know.

Fidelity and WW Tackle Work Stress for Women

The investment firm and the healthy lifestyle company together want to de-stress the pursuit of financial and physical health for women, who are increasingly the breadwinners in U.S. households.

How Small Businesses Can Find New Customers

The key to small business growth is gaining new customers. Here are a few ways you find and retain loyal customers.