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How to Measure the Success of Your Marketing Strategy

Tiffany K. Schreane, marketing and advertising expert and New York-based professor, offers tangible ways businesses can quantify their marketing efforts.

Interview with NASA's Stephen Shih

In this installment of "5 Business Lessons Learned," U.S. Chamber of Commerce President Suzanne Clark interviews NASA's head of diversity, Stephen Shih.

Interview With Prep Expert Founder Shaan Patel

Prep Expert founder and CEO Shaan Patel offers his top five tips that helped him start and grow a successful business, eventually leading him to strike a deal on “Shark Tank.”

Small Business Index Results from Q4 2019

The results of the Small Business Index Q4 2019 are in. Read on for information on the current landscape of small business and what it means for the future.

How to Use Snapchat for Business

Snapchat has the power to help businesses engage with their customers — as long as the business understands and leverages the unique characteristics of the platform.

7 Steps to Becoming a Successful Social Entrepreneur

Making a difference is at the heart of being a social entrepreneur, and these steps will help you succeed in your endeavor.

TED Talks For Social Entrepreneurs

Social entrepreneurs want to make positive changes within their communities through their for-profit businesses. Here are four inspiring talks that speak to this topic.

Online Classes For Aspiring Social Entrepreneurs

Expanding one's entrepreneurial education is a good idea for any business owner, and these four classes — geared towards social entrepreneurs — will help guide you on your way to making a difference.

Ovia Health and Blue Cross Blue Shield Work Together to Simplify Fertility

Career computer scientist and statistician Alex Baron founded Ovia Health to simplify the fertility and pregnancy processes for people looking to grow their families.

How Startup PillPack Reinvented Pharmacy

On a mission to “fix pharmacy," the co-founders of PillPack discovered a way to make taking multiple medications a simpler and safer process.