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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
Indoor Farming Businesses Meet Growing Demand for Local Produce
High-tech greenhouse startups are supplying crops to local supermarkets and restaurants as consumers increasingly crave locally grown food.
Top Trends Shaping the Post-Pandemic Consumer
Consumers today have more ways to shop, more money to spend and want stores to share their values.
Preventative Care Emerges as Lucrative Niche in Booming Pet Business
Pet products reached $100 billion for the first time amid increased ownership during the pandemic, driving up sales of health monitoring cat litter to CBD-infused dog treats.
How Data Is Helping Brands Recover Millions Lost to Product Returns
Retailers are leveraging analytics to optimize their product design and merchandise mix, aiming to mitigate the $106 million cost incurred every year when shoppers return goods.
How Brands Turned Pandemic-Fueled Trends Into New Business
Startups to big legacy brands are offering consumers more buy now, pay later buying options to delivery-only dining concepts to uncork new revenue streams.
Hospitality Industry Monetizes the Work-From-Anywhere Trend
Hotels and startups are expanding programs that cater to remote workers with office for a day, extended stay and work, learn and play options.
Unexpected Tips for Growing Your Business
Executives from S’well, Jersey Mike’s, Verizon and Toshiba share insights on the seemingly questionable strategies that yielded tangible benefits for their companies and customers.
How the Pandemic Changed the Fitness Industry
New habits formed over the last year that impact where people workout, how they’re exercising and what they’re wearing.
Experts Discuss Pandemic-Spurred Business Opportunities
Consumers are spending big dollars at neighborhood stores, as brands bond with customers via virtual events — business boons that would have been inconceivable pre-pandemic.
How Virtual Events Have Changed In-Person Business Conferences
In-person events were decimated in 2020 due to COVID-19, but many conference organizers are optimistic about the enthusiasm for their return.