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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
Pandemic-Led Innovations Are Changing the Way Businesses Operate
Companies are turning to startups and tech firms for health screenings, contactless entry and other solutions needed to resume business.
Text-Based Commerce Surges Amid COVID-19 Pandemic
Creating and maintaining a subscriber list is key to personalized, text-based marketing that drives business.
How the Pandemic Will Influence Future Consumer Spending
The pandemic has made wellness and conscious capitalism related trends that will inform what we buy in four critical ways, says futurist Emma Chiu, global director of Wunderman Thompson Intelligence.
Schnucks Utilizes Technology to Meet Demand for Locally Sourced Food
As consumer demand for locally sourced food grows amid the pandemic, the supermarket chain is leveraging a digital market to bring produce from small farmers to its stores.
Fidelity and Impax Discuss Growing ESG Investment Trend [Interview]
ESG funds — investments based on environmental, social and corporate governance goals — are continuing to grow during the pandemic.
How the Wellness Industry Is Changing During the Pandemic
The pandemic is remaking the $4.5 trillion business, fueling the rise of telemedicine, at-home fitness and digital therapy, while redefining consumers’ definition of health and well-being, too.
Modcloth Leaves Walmart and Reconnects With Customers
After ending a two-year relationship with Walmart, Modcloth is reconnecting with its customers and its roots.
The Pandemic Is Reshaping Discussions About What Workers Need
Managers of remote employees need to boost soft skills, empathy and ‘mental health literacy,’ according to executives from Microsoft, The Adecco Group and more.
Executives From Google, Walmart & QVC Talk Innovation Tactics
Retail executives share stories on the unforeseeable eureka moments — from a child at play to a Harvard seminar to a candid remark— that informed a key business pivot.
How Bissell Is Leveraging Livestreaming to Sell Overseas
Iconic vacuum company tests live product demonstrations by ‘key opinion leaders,’ China’s answer to influencers in the U.S., on Alibaba’s Tmall marketplace site.