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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
How the Wellness Industry Is Changing During the Pandemic
The pandemic is remaking the $4.5 trillion business, fueling the rise of telemedicine, at-home fitness and digital therapy, while redefining consumers’ definition of health and well-being, too.
Modcloth Leaves Walmart and Reconnects With Customers
After ending a two-year relationship with Walmart, Modcloth is reconnecting with its customers and its roots.
The Pandemic Is Reshaping Discussions About What Workers Need
Managers of remote employees need to boost soft skills, empathy and ‘mental health literacy,’ according to executives from Microsoft, The Adecco Group and more.
Executives From Google, Walmart & QVC Talk Innovation Tactics
Retail executives share stories on the unforeseeable eureka moments — from a child at play to a Harvard seminar to a candid remark— that informed a key business pivot.
How Bissell Is Leveraging Livestreaming to Sell Overseas
Iconic vacuum company tests live product demonstrations by ‘key opinion leaders,’ China’s answer to influencers in the U.S., on Alibaba’s Tmall marketplace site.
Businesses Capitalizing on the Rise of Remote Work
Pandemic spurs increased opportunities for companies offering self-care perks for remote employees, like at-home fitness classes, better-for-you foods and anxiety and insomnia relief.
Big Brands Explain Consumers' Demand for Comfort and Safety
Consumers are seeking out trusted brands, rewarding companies that understand their needs now — like stuffed animals donning masks, said executives from Kellogg’s and Family Dollar to Random House.
How Hyatt, Sandals & citizenM Are Wooing Guests Post-COVID
In a travel and leisure sector hammered by COVID-19, these brands are betting on touch-free technology to woo and soothe cautious consumers, while exploring some surprising new revenue streams.
The Frozen Food Industry Is Getting an Upscale Makeover
Organic and higher-end brands are luring younger consumers to the freezer case — helping retailers log hefty sales gains in store and online, too.
Warehouses Increase Robotic Automation Amid COVID-19
Companies seek e-commerce efficiency and worker safety through robotics.
