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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
BIPOC Business Leaders Share Success Tips for Entrepreneurs
Executives from major brands share their best advice and the moves they’ve found foundational to success.
Can’t Find Workers? It’s Time for a New Type of ‘Employer Branding’ To Woo Them
The power of a brand to drive sales is well known. Now, companies are learning that a new sort of brand can also drive employee recruitment and retention.
Top DEI Execs on Diversity Strategies That Drive Real Results
Leaders share their best practices for creating an effective diversity strategy.
How 3 Startups Generated Exponential Sales Growth on TikTok
Babylist, Eterneva, and Liteboxer share the secrets of their viral success on the short-form video platform.
Hospitality Brands Are Capitalizing on the Pet Craze to Woo Millennials
Hoteliers are treating pets like royalty with room service, plush beds, doggy day care, and more.
How 3 Brands Turned Pandemic-Era Homebodies Into a Business Opportunity
The brands’ execs share how they’re tapping the work-from-home trend to uncork new revenue streams at the photo-sharing business, apparel brand, and furniture rental startup.
3 Startups Staying True to Their Roots While Expanding
Founders from three very different brands, from frozen food to skin care, on building a multichannel business strategy into their operations from the start.
5 Post-COVID Economy Tech Trends Driving Sales
Technologies from QR codes to virtual reality are providing companies tools to create new and more engaging experiences for their customers and unlock newfound sales.
5 Back-to-School Shopping Trends Businesses Can Capitalize On This Year
Consumers are in the mood to shop and spend, and the season can be one of the best times of the year for drawing new customers to your store or business.
Execs From Hershey’s to Microsoft Reveal Their Mentors’ Best Advice
Leaders share how mentoring nurtured their leadership styles and strategic skills — proving invaluable to both their careers and company growth.
