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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
Food Companies Tap the Sales Potential of Plant-Based Eating Trend
Startups Mosaic Foods and jack & annie’s, and restaurant chain Native Foods, target ‘nutrition-engaged’ consumers seeking health and environmental benefits without sacrificing taste.
Retailers Turn Pandemic-Fueled Self-Care and Work-From-Home Trends Into Newfound Business Opportunities
How brands from Williams-Sonoma to Walmart are tapping the remote work movement and the rise in consumers seeking out mental wellness solutions to drive growth.
Top Brands' SMS Text Messaging Sales and Marketing Strategies
Experts from tech companies that work with Airbnb, Michaels, Coach, and more share SMS strategies that personalize and monetize customer transactions.
6 Trends Small Businesses Can Tap Into for a ‘Prime Day’ Boost
Surveys show consumers want to find deals, stock up for the holidays, and support small businesses—even those that don’t sell on Amazon.
New Tech Platforms Fueling the Resale Market
Rising prices and merchandise shortages are driving the growth of re-commerce today — and digital tools are helping small businesses easily get in on the action.
Ritual, Bugaboo, and Genexa Execs Discuss Key Growth Opportunities
Execs from DTC vitamin startup Ritual, stroller brand Bugaboo, and ‘clean medicine’ disruptor Genexa on plotting expansion strategies that tap into sustainability and health and wellness.
How 3 Brands Turned Pandemic Pivots Into Long-Term Business Gains
Executives from the supermarket, mail-order brand, and startup on monetizing the online grocery boom and consumers’ COVID-sparked food-spending habits to unlock newfound growth.
3 Startups Share Pandemic Pivots That Yield Long-Term Wins
How Filteroff, Frameable, and Lingokids leaned into video dating and tech tools that enable remote work and online learning to create lasting businesses in a transformed environment.
How to Monetize the Metaverse: Big Brands' Tech Partners Share Tips
Experts from companies that work with brands from Forever 21 to Chipotle on creating a presence and driving business in this new, immersive virtual dimension.
How to Reduce Online Returns and Build Brand Loyalty
Supply chain experts on tapping product descriptions and video to order-tracking tech to mitigate costly returns while boosting customer engagement.