RSVP! 2025 Customer Trends Every Small Business Should Know —Dec. 18 @ 12 PM ET
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

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Good Company

Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

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CO— Exclusives: Insider Strategies

How the buzziest brands and hottest startups are solving today's biggest business challenges. CO— brings you advice from startup founders and top executives for thriving in a new world.

The Leap

Poised for growth and ready to take the big step? Advice and inspiration from entrepreneurs who've done it successfully and what they'd do differently next time.

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The Leap

How 2 Brothers Debunked Startup Myths to Grow and Then Sell Their Company for Multimillions

The Leap

Lovesac’s Founder on How Its ‘Designed for Life’ Philosophy Will Fuel Growth

The Leap

How Blender Bites Broke Into Grocers Like Walmart and Albertsons to Meet the Growing Demand for Plant-Based Breakfasts

The Leap

Oura CMO on How a Product Designed to Deliver Hyper-Personalized Health Results Scaled Into Big Retailers Like Target

The Leap

Back From the Brink of Bankruptcy: How This Founder Pivoted and Built a Multimillion-Dollar Self-Care Brand

The Leap

Mastercard’s SVP On the Mentor Who Taught Her Lifelong Leadership Skills

Launch Pad

Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.

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Launch Pad

Digital Shelf Labels Light Up Big and Small Retailers' Bottom Lines

Launch Pad

Mushrooms Emerge as Growth Opportunity Across the Grocery Landscape

Launch Pad

How 4 Entrepreneurs Are Making Millions on Amazon as Third-Party Sellers

Launch Pad

The Business Opportunities (and Challenges) Weight-Loss Drugs Hold For Food, Fitness, and Fashion Brands

Launch Pad

Demand for Restaurant-Style Meals at Home Drives Grocery Opportunities

Launch Pad

Back-To-School: 5 Key Lessons for Businesses Based on Shopping Trends

Growth Studio

Entrepreneurs tell us in their own voices how they've managed to thrive and grow in spite of the challenges they've faced along the way.

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Growth Studio

How One Former Accountant Ditched His Job to Launch a $10 Million Dollar E-Commerce Fulfillment Business

Growth Studio

Empathy-Led Research & Rapid Prototyping Led Kalogon to Disrupt the Smart Seating Industry

Growth Studio

Don’t Miss Out: How to Seize Overlooked Opportunities

Growth Studio

5 Small Businesses Making Big, Cozy Blankets

Growth Studio

How I Used Facebook to Build My Small Jewelry Business into a Thriving Seasonal Enterprise

Growth Studio

Bold Business: How to Make a Difference in Your Community

Ask the Board

Your fantasy Board of Directors answers questions and offers insights into how they would solve your biggest business challenges.

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Ask the Board

Community Engagement: 5 Reasons to Prioritize It

Ask the Board

Looking for Top Talent? Here's Why You Should Hire Former Athletes

Ask the Board

Manifestation: This Entrepreneur’s Secret Power

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Digital Tools: Simplify Your Workflows and Grow Your Business

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Love What You Do: Turn Your Passion Into Profits

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Eager to Achieve Small Business Success? Your Personal Brand Matters

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Latest—

Founders of Minority-Owned Startups Share How They Obtained Funding
Minority entrepreneurs trying to launch a startup have long been shut out of funding opportunities when compared to their white counterparts. These founders beat the odds.
By: Lydia Dishman

Social Commerce Drives Sales for Brands Across Consumer Sectors
Many brands are enticed by the potential sales promise of social commerce like livestream events and digital product drops, particularly since the pandemic pushed so much shopping online.
By: Lydia Dishman

Five Small Business Owners On Practicing Sustainability
How five small business owners are using eco-friendly initiatives to reduce their company’s impact while still making a profit.
By: Andrea Forstadt

How Waterlust Found Success Through Sustainability
Eco-responsible apparel line Waterlust met pandemic demands by staying true to its strong business foundation and pivoting within it.
By: Lauren Wingo

Executives from Kate Spade, Chico’s Explain Optimizing Gift Sales
Brands cite opportunities in gifting services, last-minute solutions and social cause tie-ins to drive business.
By: Mark Hamstra

Pandemic Consumer Trends: Hyper-Local Commerce & Small Brands
The crisis whet consumers’ appetite for local stores, on-demand dining concepts and Instagram-discovered startup brands — and marketers are heeding their call.
By: Barbara Thau

Direct-to-Marketplace Selling: A Big Opportunity for Small Business
Amazon, Facebook, Google and other retail, social and search platforms are all seeking to grow by adding more small business vendors.
By: Joan Verdon

Vera Bradley Builds Customer Community With ‘Micro-Influencers’
The company known for its iconic quilted bags is leveraging ‘brand ambassadors’ to reach local shoppers, tapping the playbook of the bracelet startup it acquired in 2019.
By: Mark Hamstra

Using TikTok to Drive Sales: Tips for Startups and Small Businesses
Small businesses are leveraging the video-sharing app to assert their authenticity, uniqueness and create new ‘brand communities.’
By: Jackie Chiquoine

How Jam Hops Connected With Staff and Customers During the Pandemic
When Jam Hops closed due to the pandemic, the children’s gym prioritized communication and connection with both customers and staff.
By: Danielle Fallon-O'Leary

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