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Tips for Creating a Great Business Logo
Your logo communicates a lot about your brand and the company you’re building. Learn the seven elements that make a great business logo.
6 Retail Store Layouts That Drive Sales
There are certain retail floor layouts that can elicit positive reactions from customers and drive sales. Here are six for you to consider.
What Are the Most Common Leadership Styles?
Discover some of the most common leadership styles business owners can adopt and what each looks like in action.
What Is Mindful Leadership?
By practicing mindful leadership, managers may find that their team’s productivity increases and their employees feel more confident in their work.
How to Create a Great Social Media Post
Are you looking to grow your brand’s social media presence? Consider these six elements when creating a new post to see a return on investment.
What's the Difference Between PR and Marketing?
Public relations and marketing have similar tactics but focus on achieving different goals. Here are some of the main differences between the two.
8 Qualities That Make a Great Salesperson
What skills should your sales team adopt? Explore the top characteristics of successful sales reps.
How to Use the 5 Senses In the Retail Experience
Sensory marketing creates a lasting impression on customers that gives brick-and-mortar stores a unique advantage over the online shopping experience.
What Are OKRs and Why Do You Need Them?
Here’s how to use the objectives and key results (OKR) model to focus on successful outcomes.
TikTok for Small Business: How to Develop a Content Strategy
Here are five tips for developing a killer TikTok strategy for your small business.
