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Social Media Giveaways: Best Practices for Small Business
Social media giveaways can be a great way to boost engagement and increase brand awareness, but pay attention when designing your incentives.
5 Retail Trends to Tap Into on Small Business Saturday
Embracing social media and digital marketing opportunities, gathering first-party data, and exploring trends such as retro fashion are among the sales-driving tips from retail experts.
Legal Issues to Know Before Offering a Sale or Coupon
Discount pricing is a great way to boost sales, as long as it doesn’t stray into the category of “deceptive pricing.”
How to Boost Engagement on Social Media: Small Business Guide
Brands constantly have to compete for attention on social media. Here’s how to boost engagement with your followers and make your business stand out.
10 Food Truck Marketing Ideas
Loyalty-building, creativity and location, location, location are the keys to driving growth in the deliciously competitive food truck space.
How to Grow Your Business With Self-Investment, Education & Authenticity
Grow with Google coach Mary Rabago discusses the importance of establishing a digital presence to grow your business, tell your story and attract consumers.
Outsourcing Social Media? Here’s What You Need to Consider
If you’re finding it difficult to keep up with your business’s social media needs, it may be time to outsource. Here’s what you need to consider.
How Handmade Business Owners Can Adapt to the Hybrid World
The pandemic has changed the handmade business and encouraged owners to explore a hybrid business model that blends in-person craft shows with e-commerce and social selling.
Best Social Platforms for Driving Startup Sales
Here are the best social platforms to help you begin creating relationships with your audience.
How to Choose the Right Social Channels to Promote Your Business
Here's how to decide which social media channels are right for attracting customers to your brand.