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Mastering the Customer Experience

In today's digital world, creating a unified customer experience across all touchpoints is more important than ever. Here's how to build customer service into every facet of your business.

Prioritizing Your Customers

A seamless and innovative customer service operation is essential for any modern business. Get expert advice on customer management strategies, systems, and technologies to help you deliver the best experience possible.

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Do Small Businesses Need Life Insurance?

Life insurance protects your small business if you die. Learn more about the different types you can choose from.

Direct vs. Indirect Costs: Key Differences and Examples

Knowing the difference between direct and indirect costs is important for pricing, taxes, and financial health. See how these expenses differ and why it matters.

Trend Forecasters on the Consumer Trends Impacting Business

Trend analysts weigh in on the macro movements, innovations, and consumer motivations businesses need to prepare for and act on to sustain success, from 'kidulting' to AI companionship.

How Milani Cosmetics Tapped Sports to Vault into Beauty’s Big Leagues

For the disruptor brand, high-wattage marketing collaborations with female athletes and influencers proved a case study in engaging shoppers and gaining market share.

Small Businesses to Love This Valentine’s Day

There are so many ways to express “I love you” in a gift, and these small businesses present some unique and sentimental options.

Small Business Update With Neil Bradley: January 2025

Discover updates on tax and regulatory changes, workforce shortages, tariffs, and the growing role of AI, and how your small business can adapt and thrive in 2025.

How Retailers Are Tapping AI to Mitigate the High Cost of Product Returns

Technology is helping merchants cut costs by helping customers make more informed purchasing decisions, identifying “trusted buyers,” streamlining logistics, and minimizing fraud.

How to Combat Imposter Syndrome and Build Resilience

In this edition of “Ask the Board,” Shonali Paul, Founder of Paul John Indian Caffeine Company, shares her tips on how to combat imposter syndrome.

Out-of-the-Box Business Strategies for Entrepreneurs

In this edition of “Ask the Board,” Lonnie McGowen, a Franchisee of IMAGE Studios, shares unique business strategies that can steer your small business toward unparalleled growth and success.

How Fancypants Baking Co. Has Thrived Sustainably for Two Decades

Here's how this zero-waste bakery has grown and adapted over the last 20 years.