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Mastering the Customer Experience

In today's digital world, creating a unified customer experience across all touchpoints is more important than ever. Here's how to build customer service into every facet of your business.

Prioritizing Your Customers

A seamless and innovative customer service operation is essential for any modern business. Get expert advice on customer management strategies, systems, and technologies to help you deliver the best experience possible.

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How WubbaNub Made It Big Through Celebrity & Brand Partnerships

How WubbaNub founder Carla Schneider built a baby product brand, sold at Target and Nordstrom, with a fiercely devoted fan base.

Top Sales Prospecting Tools to Help You Build Your Business

Sales can be a tough game, but the right prospecting tool can make everything a bit easier. These five sales prospecting tools will help you build a steady pipeline of leads to sustain your business.

Top Pandemic-Friendly Business Ideas

Starting a business during COVID-19 may seem impossible, but these 15 types of businesses can help you launch a business and even help others during the pandemic.

Seated App Pivots to Become a Multisource Sales Platform for Restaurants

With a quick pivot, a new acquisition and $30 million in fresh funding, startup Seated supports three sources of restaurant revenue: dine-in, pickup and delivery, and private events.

How to Build a Marketing Department for Your Business

Marketing plays an important role in improving sales and awareness for nearly every type of business. Here’s how to start building a marketing team to meet your goals.

How to Renegotiate a Business Lease

Business owners have some leverage when renegotiating a lease, but it’s important to present a proactive solution. 

Why You Should Allow Employees to Personalize Workspaces

Studies show that personalized workstations can boost morale among employees.

How to Offer COBRA Continuation Coverage

COBRA is a federal law that generally requires group health plans sponsored by employers with 20 or more employees. These steps will help you offer COBRA.

Top Tools for Building a Loyal Customer Base

The best way to grow your business and increase revenue is by creating an engaged and loyal customer base. These six tools will help you improve customer loyalty.

How to Write an Employee Offer Letter

With so many details, it can be difficult to remember to include everyone when drafting an employee offer letter. We’ve outlined the guidelines for how to write a formal offer letter.