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Mastering the Customer Experience

In today's digital world, creating a unified customer experience across all touchpoints is more important than ever. Here's how to build customer service into every facet of your business.

Prioritizing Your Customers

A seamless and innovative customer service operation is essential for any modern business. Get expert advice on customer management strategies, systems, and technologies to help you deliver the best experience possible.

Latest—

Can an Employee Own Intellectual Property?

Intellectual property comes in many forms, but for business owners, it’s important to understand your rights as an employer compared to your employees’ rights when it comes to intellectual property.

Coronavirus Impact Poll: Small Businesses Adapt & Transition

The latest Coronavirus Impact Poll performed by MetLife and the U.S. Chamber of Commerce found that many small businesses are adapting and pivoting their workflows to make it through the pandemic.

Hello Products Takes Natural Oral Care Mainstream

Now a division of Colgate-Palmolive, the brand is launching a new line of CBD-infused products in Ulta Beauty stores and ramping up its e-commerce capabilities.

What Is Video Marketing?

Video marketing has a direct positive impact on consumers’ purchasing decisions. Here’s how to implement it into your marketing strategy.

Tools for Tracking & Boosting Employee Engagement

Employee feedback is a very important component of employee engagement and can be the difference between a successful team and a high turnover rate.

Workshop Wednesday: Pivoting Your Business to Survive the Pandemic

A behind-the-scenes look at how a brewery and an event company shifted strategies to generate sales, and how a professional coaching organization is helping small businesses weather COVID-19.

What Is a B Corp? Advantages and Requirements

A B Corp is a for-profit corporation recognized by the majority of U.S. states that are driven by both mission and profit.

How to Create an Internal Communications Strategy

Many businesses forego an internal communications strategy, which can result in a poor company culture. Find out why you need an internal communications plan and learn how to implement it.

How Businesses Are Pivoting to Cater to Homebound Customers

Consumption looks much different than it did just months ago, and brands that sell home goods and fitness equipment to video games are racing to deliver on post-COVID-19 priorities.

How Business Owners Are Reopening After COVID-19

Businesses that have been shut down or operating at limited capacity are thinking ahead to what their post-coronavirus reality might look like.