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Mastering the Customer Experience

In today's digital world, creating a unified customer experience across all touchpoints is more important than ever. Here's how to build customer service into every facet of your business.

Prioritizing Your Customers

A seamless and innovative customer service operation is essential for any modern business. Get expert advice on customer management strategies, systems, and technologies to help you deliver the best experience possible.

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Developing a Talent Acquisition Strategy for Your Business

Your talent acquisition strategy will act as a long-term plan for finding and vetting the right candidates for your brand.

Employee Retirement Plans: Guide for Small Businesses

Setting up a retirement plan doesn’t have to tie you up in administrative knots. A step-by-step approach will get you to a plan that benefits both your small business and your employees.

How to List Your Podcast on iTunes and Google Play

If you're interested in growing your brand by hosting a podcast, you'll want to ensure you're accessible on both Google Play and iTunes.

5 Tools to Help You Recruit Better Employees

Recruiting top talent is challenging for businesses of all sizes. Here’s how you can streamline the process and attract better candidates into your company. 

Promoting Your Business With Social Media: A Guide

It doesn’t have to consume all your time or drain the bank, but a concerted effort on social media can help build your business.

Business Funding Strategies Explained by Experts

Can't decide how to fund your business? Four experts share their insights.

Secret Deodorant Marketing Campaign Tackles Female Equality

How the Procter & Gamble brand is spotlighting women fighting the ‘mental sweat’ of gender inequities — and winning — to differentiate in the ‘super crowded,’ $3 billion U.S. antiperspirant business.

Updating Your Business Plan: A Guide for Growing Businesses

Your business plan is a living document that should always reflect your current position. Here is how to refresh and refine your plan during each stage of your business.

How to Create a Successful Branding Strategy

Every business needs a branding strategy. Here are five elements that will help you define and successfully launch yours.

Men's Personal Care Market Is Ripe for Disruption

Forecast to reach $166 billion by 2022, the men’s personal care market represents a major opportunity for brands willing to evolve along with their consumers.