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Welcome Back!

A guide to welcoming your customers and employees back to your business.

CO— is here to help.

We know that the concept of returning to work looks different for every business, so our goal is to provide small business owners like you with the resources, tips and tangible advice that you need to create the picture of what that looks like for your own unique needs.
Latest—

Small Business Day 2025 CO—100 Panel on Growth and Success

Three CO— 100 Honorees explain how they’ve disrupted their industries, built loyal customer bases, and navigated challenges during a live panel at Small Business Day 2025.

Small Business Day 2025: Growth Insights from Tuckernuck CEO

Jocelyn Gailliot, Co-Founder and CEO of apparel boutique Tuckernuck, shares the brand’s journey from a bootstrapped e-commerce startup to a profitable omnichannel retailer.

Small Business Day 2025: Small Business Update

During Small Business Day 2025, Neil Bradley of the U.S. Chamber of Commerce discusses how issues like tariffs, the economy, and immigration are impacting small businesses.

Gen Z and Men Drive Fragrance Boom

The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.

Restaurant vs. Retail POS Systems

Explore the differences between restaurant and retail POS systems for small businesses.

Small Businesses Serving up Pickleball Products

Limited variety in the market and dull, utilitarian product design led these five small businesses to give pickleball gear a bit more personality.

How Iconic Kid’s Brand Carter’s Is Connecting With Gen Z Parents by Leaning into Fashion and Style

Carter’s Chief Creative and Growth Officer shares how the 160-year-old company is staying nimble to respond to a constantly changing customer base.

5 Consumer Trends Shaping Spending Patterns in 2025

Businesses need to give wary consumers a reason to shop, and research shows they are responding to deals, convenience, personalized suggestions, and promotions.

Essential Steps to Creating a Social Media Marketing Strategy

Craft a brilliant social media content plan and calendar to improve brand awareness, engagement, and ROI on every platform.

How & When to Conduct Employee Reviews: A Guide

Employee reviews help your team stay motivated, productive, and engaged with their work. Ensuring an effective approach makes reviews meaningful and helpful.