RSVP! 2025 Customer Trends Every Small Business Should Know —Dec. 18 @ 12 PM ET

Welcome Back!

A guide to welcoming your customers and employees back to your business.

CO— is here to help.

We know that the concept of returning to work looks different for every business, so our goal is to provide small business owners like you with the resources, tips and tangible advice that you need to create the picture of what that looks like for your own unique needs.
Latest—

Dickies CMO on How the Legacy Apparel Brand Wins Over New Consumers

Sarah Crockett on the marketing initiatives and brand collaborations that are helping the ubiquitous workwear brand retain its heritage credibility while appealing to a new generation.

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

How to Offer Voluntary Employee Benefits

Discover how investing in tailored voluntary benefits can boost employee satisfaction and loyalty for your small business.

Top E-Commerce Trends for Small Businesses

Discover seven ways for small businesses to boost holiday sales, maximize profits, and enhance customer experiences with the latest e-commerce trends.

Money-Saving Tax Strategies for Small Business

From paying down debt to choosing a retirement plan, there are several decisions small business owners need to make that can have an effect come tax season.

How to File a Research and Development Tax Credit

You may be more eligible than you think to claim expenses against the lucrative R&D tax credit.

Smart Ways to Increase Sales Next Year

Sales reps need to invest in deeper, personalized relationships with customers and clients who are now using artificial intelligence to do their homework before clicking Buy.

How to Accept Cryptocurrency

Customers love digital payments, and offering the choice to pay in cryptocurrency can help boost customer loyalty.

How to Report Cryptocurrency Payments on Your Taxes

The IRS considers cryptocurrencies as property, subject to capital gains tax. Learn how to file a return reporting virtual currency in this complete guide.