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Small Business Holiday Guide

Your guide to small business success this holiday season.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our small business guide. From marketing to e-commerce to customer experience and more — get the resources you need to make the 2023 holiday season your most successful yet. Read expert tips for tapping into holiday trends and boosting revenue through the end of the year.
Latest—

Online Reviews: How to Manage & Respond to Customer Feedback

Reviewing and responding to your online reviews can be an effective way to grow your business, but it needs to be done in the right ways.

Top Business Lessons From Gwyneth Paltrow on Building Goop

The actress-turned-CEO/founder of the $250 million lifestyle brand shared advice about learning from mistakes and leaning into criticism and disagreement with an audience of retail executives.

How to Legally Fire an Employee

Terminating a worker can be a complicated process. Here are some steps to firing an employee — the legal way.

Hiring Tips for a Candidate-Driven Job Market

There are far more job openings than job seekers right now. Here’s how businesses can hire successfully in a candidate-driven market.

How to Measure the Success of Your Marketing Strategy

Tiffany K. Schreane, marketing and advertising expert and New York-based professor, offers tangible ways businesses can quantify their marketing efforts.

Top 5 Organization Apps: Google Drive, IFTT, LastPass & More

Most business owners want to become more organized, but few have a tangible way to achieve this. If this sounds like you, the following five apps can help.

Is It Legal to Drug Test My Employees?

Drug testing is a common part of an employee screening process. Here are some rules and regulations on workplace drug testing.

Interview with CEO of Thumbtack

Founded at the dawn of the gig economy and now boasting a $1.7 billion valuation, the online services, two-sided marketplace represents the future of work.

Crowdfunding and Venture Capital Pros and Cons

Crowdfunding and venture capitalists are both great funding options for startups. Here are the pros and cons of each.

E-commerce Sales: Business Owners' Guide to Selling Online

From social selling to hosted e-commerce, there are plenty of channels for business owners to decide between when selling online.