[RSVP Now] Get expert tips for future proofing your business | Sept. 19
by U.S. Chamber of Commerce
  • Start

    Everything that you need to know to start your own business. From business ideas to researching the competition.

    Start
  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

    Run
  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

    Grow
  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

Strategy

Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy Adapt These Strategies From Big Retailers to Boost Your Small Business Saturday Sales
Marketing 5 Retail Trends All Marketers Should Know to Fuel Growth on Small Business Saturday (and Year-Round)
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

13 Ways Your Business Can Get Ready For Black Friday (It's Not Just for the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy 5 Ways Your Business Can Participate in Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Trend Opportunities for Marketers to Monetize This Holiday Selling Season

A focus on offering high-value gift deals, personalized offers, sustainability, and human customer service are among this year’s potential winning strategies for retailers and brands, analysts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

Ready. Set. Scale. Small Business Day
In this special Ready. Set. Scale. event, small business experts and leaders share insights on the economy, marketing and growth trends, AI, and more.
By: Kaytlyn Smith

How to Use AI to Find the Best Employees
Many small businesses are already using artificial intelligence to source, screen, and onboard new hires. Here’s how.
By: Miranda Fraraccio

Small Businesses Nurturing New and Expectant Moms
Motherhood is a blessing, but it isn’t always easy. These five small businesses are committed to changing that.
By: Emily Iverson

CO— 100: Terms & Conditions, Awards, and Program Rules
A complete guide to the terms and conditions, awards, and program rules surrounding the 2024 CO— 100.
By: CO Staff

How to Switch to a Business in a Different Industry
In this edition of "Ask the Board," we asked Kerry Sawyer, Owner of a Painting with a Twist franchise, to share her best advice on how to switch to a business in a different industry.
By: Anna Baluch

How to Make Employees Feel Like Family
In this edition of “Ask the Board,” we asked Témoc Morfin, the Founder and CEO of Cilantro Taco Grill, how business owners can make their employees feel like family members.
By: Anna Baluch

What Is the Difference Between Advertising and Marketing?
Marketing and advertising focus on promoting products and services, but they do it in different ways.
By: Jamie Johnson

What Is a Canonical URL?
Canonical URLs can improve your search engine optimization strategy and help your site appear in Google Search results.
By: Jamie Johnson

Small Business Milliners and Hat Makers
Meet five milliners who are crafting unique headwear options for the 2024 Kentucky Derby and beyond, blending tradition with modern style.
By: Miranda Fraraccio

Here's Why Your Small Business Should Use Chatbots
Discover how chatbots and generative artificial intelligence can optimize your small business processes, enhance customer service, and streamline efficiency.
By: Miranda Fraraccio

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Washington, DC 20062

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